Privacy-focused analytics - Matomo Analytics Integration for E-commerce

Measure how the store performs without making the reporting stack depend entirely on an advertising platform.

Analytics & Tracking

Matomo is an analytics option for teams that want e-commerce reporting while retaining stronger control over data collection and hosting choices.

Benefits - What you get from this integration

We build integrations that work reliably and solve real business problems.

E-commerce reporting. Track product, cart and purchase activity in reports designed around commercial outcomes.
More data control. Choose the deployment and retention approach that fits the organisation’s privacy requirements.

Real-world applications of this integration.

Use an analytics approach where data governance is a primary consideration.

Give business teams a second source of truth for key store metrics.

How we connect Matomo with your WordPress or WooCommerce site.

Client-side tracking + e-commerce events

Site ID and access token

Questions we often hear about this integration.

Yes. We configure the e-commerce events and validate the order data that reaches the reports.

Yes. Some teams use both while they decide which reports and data controls they need long term.

We handle the technical complexity so you can focus on your business. Let's discuss your Matomo integration project.

Tell us about your project and we'll figure out how we can help.